hey girl!

I

t's Time For A

Micro Glow Up

A light refresh is all about polishing what’s already working and making small but impactful adjustments.

When you hit this score, it’s a signal to keep your brand in top shape by making those subtle shifts that ensure you’re staying ahead of the game.

It’s time to add that extra shine and keep your audience engaged. Your brand is still in the spotlight, but we’re here to help it shine even brighter.

Your brand is pretty solid, but it’s time for a light refresh. This isn’t a full overhaul, but a chance to fine-tune and make sure your brand is still on point.

Girl, you’ve been doing your thang, but let’s keep it real—your brand’s starting to show a few signs of wear. Your foundation is strong, but over time, things shift. Maybe your messaging is a bit out of sync, or the strategy that used to feel razor-sharp now needs a little sharpening.

The good news? You’ve already built a brand that’s resonating. But staying at the top means those little cracks need attention. This refresh isn’t about tearing down what works; it’s about elevating what’s there.

This is the glow up your brand needs to stay fierce, aligned, and future-proof. It's where you level up, not start over. You’re here because you see the potential to keep shining. It’s a light touch, but it’s a powerful one.

DIAGNOSING THE MICRO GLOW UP

How in the world

Did You Get Here?

It’s about making those strategic tweaks to keep the momentum going and ensure your brand remains unforgettable. Stay ahead of the game, this is just the next move in your brand's playbook.

I’m ready to shine

Signs That You Need

Sis, you’ve done great work already, but the reality is that your brand isn’t hitting as hard as it used to. That’s OK—every brand needs a tune-up sometimes, and it’s better to spot the signs early. If you’re noticing any of these, it’s time to give your brand the love it deserves:

A Micro Glow Up

Your strategy is solid, but you’re starting to feel like there might be a disconnect between your brand values and the way your business is evolving. Maybe you’re not seeing the growth you expected, but it’s not a major concern—just a sign that a slight tweak in how you align your goals and audience could make a world of difference.

Brand Strategy SYMPTOMS

Your messaging is consistent, but it feels like it’s lost a bit of the spark that once grabbed your audience’s attention. Maybe some phrases feel repetitive, or you’re noticing a slight dip in engagement on social platforms or emails. It’s not a major issue yet, but a small refresh could help you bring back that clarity and connection.

Brand MESSAGING SYMPTOMS

Your brand’s visuals still reflect who you are, but you’re starting to feel like they might need a little sprucing up. Maybe your color palette feels a bit too muted or your logo hasn’t been updated for different applications and use. A few subtle updates can keep things fresh and aligned with your current vibe.

VISUAL IDENTITY SYMPTOMS

Your digital and physical materials are still working, but there’s room for some polish. Maybe your social media templates feel a bit outdated or your packaging isn’t as exciting as it once was. It’s not that they don’t work—it’s just time for a light refresh to keep things consistent and visually appealing.

MARKETING COLLATERAL SYMPTOMS

C

heck Your Quiz Results Email

In there, you’ll find a special breakdown of what a brand refresh really means, when to consider a rebrand, and a step-by-step guide on how to elevate your brand. Oh, and there's a few goodies coming your way soon. So, stay close to your inbox!

Ready for Your Brand's Glow Up? well here it is!

for Your Action Plan!

01/ Proactive Problem Solver

02/ Forward-Thinking

03/ Master of Audience Connection

Girl, you’re ahead of the game! You don’t wait for things to fall apart before you act—you know how to spot an issue early and get right on it. That’s the mark of a successful brand owner. You recognize when something’s off, and instead of waiting, you act. That’s how winning brands stay at the top of their game.

You’re a visionary—you’re always thinking about what’s next for your brand. You don’t just follow trends; you make sure your brand evolves and stays aligned with where your audience is headed. Being a step ahead is how you keep your brand fresh and exciting.

You know your audience. When they shift, you shift with them. You have that special gift of knowing when it’s time to refresh and realign, and that’s how you keep your audience engaged. It’s not just about selling—it’s about building relationships, and you’re doing that like a boss.

These strengths are what set you apart. You’re not afraid to take a hard look at your brand and make the necessary changes to stay on top. Keep leveraging these qualities, and your brand will continue to slay.

You’re exactly the kind of business owner who knows how to keep pushing forward, and that’s what’s going to make your brand unstoppable.

DISCOVER YOUR STRENGTHS

Y

our Strengths As A

Brand Owner

Your decision to even take this audit proves that you’re a boss who knows when it’s time to level up. You’re not the type to settle for ‘just okay’—you want a brand that feels exactly like you. Let’s talk about why that makes you such a force:

time to pop out

So here it is...

Back From Glowing Up?

Address these blocks, and watch how quickly you move from ‘doing okay’ to owning the game. It’s easy to let these hold you back, but once you tackle them, you’ll see just how quickly your brand can shift from good to great.

Fear of Messing with What’s Working: You’re worried that touching your brand could mess with what’s working. Sis, that’s fear talking. A refresh isn’t about tearing down what you’ve built; it’s about taking what already works and elevating it. Trust me, you’ve got a solid foundation, and this will only make it better.

Comfort Zone Vibes: Let’s call it what it is—you’re comfortable, and while comfort is nice, it’s also the enemy of growth. You know you’re capable of more, but stepping out of your zone feels risky. A light refresh is the perfect nudge you need to push past that comfort zone and keep leveling up. Don’t let comfort cost you opportunities.

Underestimating the Power of a Small Change: You might think, “It’s just a small tweak, what difference could it make?” Girl, even the smallest shifts can create major impact. A light refresh might seem minor, but those targeted changes in your strategy, messaging, or visuals can make your brand feel new again without a full overhaul.

Girl, I’m so ready

What's Really Holding You

Even though your strategy is mostly on point, it doesn’t hurt to revisit your brand’s core values and make sure they’re still in alignment with your current goals. Take a closer look at how your positioning sets you apart from competitors, and make any tweaks necessary to ensure your audience knows what makes you different.

refresh your Brand,

One Fix At A Time

By tackling these areas with intention, your mini glow up will feel like a full-on upgrade—without having to start from scratch!

no Playing Small

It’s all about fine-tuning and enhancing what you’ve already got going. Let’s break it down across the four categories so you know exactly where to start:

Time for a glow up. Your brand identity is good but not great. A light refresh to your color palette or logo variations can make all the difference. You don’t need to reinvent the wheel—just add that shine that’ll make your visuals pop.

Brand Strategy FIX

Look at your messaging with fresh eyes. Is it still as clear, bold, and impactful as it was when you started? Or has it started to blend into the background? Revamping your messaging doesn’t mean changing your brand’s voice—it’s about making sure your audience is still feeling what you have to say. Focus on tightening up those key messages so they hit harder.

BRAND MESSAGING FIX

VISUAL IDENTITY FIX

Your marketing assets might feel a little tired, but you’ve already got the bones to make them great. Refresh your templates, update your social media graphics, and make sure everything looks sharp and cohesive. Keep everything looking polished, and you’ll stay ahead of the competition.

MARKETING COLATTERAL FIX

This isn’t just another newsletter—I’ll be breaking down how BIG brands use the simplest brand strategy elements to stand out in a crowded market, and how you can, too. We’ll dive into key lessons, actionable tips, and big takeaways that’ll keep your brand fresh and ready to evolve.

Here's How Lavish Launch Can

support your refresh journey

Big Brand Basics Newsletter

This is your go-to offer if you’re ready to take your brand and strategy to the next level, We’ll handle everything from redesigning your brand’s core strategy to making sure it’s perfectly aligned with your visual identity. This full-service DFY package is perfect for those ready to do it big.

Big brand, bigger strategy

You’ve got the branding down, but who’s keeping it sharp? Our Big Brand Boost offer is for past clients only, helping you manage and maintain your brand with the expert guidance you deserve. This offer ensures that your brand evolves with the times all with a pro’s touch.

Big Brand Boost

just what i need

Strategy

Meet

ilo,

M

Your Partner In

When I launched my brand, all I had was a logo, like most. Although I had created brand strategies for others, I never got around to doing it for myself. Like many business owners, I neglected to prioritize my own strategy from the get-go.

Having a logo was a step in the right direction, but if I wanted a brand that stands out from the crowd and speaks directly to my target audience, I knew I had to take it a few steps further.

So with that being said - I really went to work on my messaging. I wanted to ensure our audience understood our new focus, who we serve, and that our offers were clear as day.

I also upgraded my visual identity to complement the new brand strategy in place. There was no point of holding on to a logo that wasn't backed by strategy. I took all the necessary steps to ensure my brand strategy was rock solid and ready to drive my path of growth. Not only did this help my audience resonate with my brand better, but I felt like I did too.

Brand strategy isn’t just a buzzword; it’s the backbone of your brand's success. It guides every aspect of your business, from how you communicate with your audience to the products or services you offer.

A TRUE GIRL'S GIRL

Without a clear strategy, your brand can get lost in the noise of the market. I used this very framework to transform my brand, and now I want to help you do it too!

i want in now

R

eady to Make A Change?

The results are in, but the journey is just beginning! Stay close to your inbox—you don’t want to miss what’s coming. We’ll be sending you all the resources, tools, and blueprints to get your brand glowing again. Trust me, this is the refresh you’ve been waiting for.

Check Out Other

Wanna see what the other stages of a brand glow up look like? Don’t stop here, Girl. Each stage brings its own power moves, so why not explore? You might just find a few gems that speak to your brand’s next-level transformation.

FEELING CURIOUS?

Glow Up Stages

Mini Glow Up (SCORE 9-18)

major glow up (SCORE 19+)

Back to the Top

This is where you dig a little deeper to realign your brand with where you are now. It’s not a full rebrand, but it’s more than just surface-level tweaks. From sharpening your messaging to polishing your positioning, this will give your brand the glow up it deserves.

This is the big one. If your brand is ready for a full transformation—new look, new vibe, new everything—this stage is for you. We’re talking a bold, unapologetic overhaul that puts your brand exactly where it needs to be to own the spotlight.

DISCLAIMER: Congratulations on discovering your quiz result: Micro Glow Up. By accessing your quiz results, you're agreeing to receive occasional emails from Lavish Launch Agency—updates, exclusive offers, and valuable insights, all of which you can opt out of at any time. While we share strategies that have worked for others, your results may vary depending on your dedication, business dynamics, and the efforts you put in. Success is never guaranteed—it’s your journey to shape based on the actions you take. Be sure to consult your advisors for significant business decisions.